PACKAGING DEV LOGO DESIGN
We helped Annie's become the standard for homegrown, wholesome goodness
Annie’s Homegrown was a tiny niche brand that was looking to grow beyond their homebase of natural food stores. We developed packaging that expressed the brand’s honest – yet quirky – personality, helping this brand speak to moms, excite kids, and find their footing in grocery and mass retailers. With over 100% growth in the first 12 months after launch, Annie's became the beloved standard for ‘better for you’ brands.